Programme C: Entrepreneurship

The Summer School in Entrepreneurship introduces the key concepts, tools and principles of entrepreneurship. It offers a framework for understanding the entrepreneurial process and learning what it takes to turn your idea into a viable business. Students will be exposed to the challenges faced by entrepreneurs who start new ventures or by professionals who work in entrepreneurial settings. You will have the chance to interact with leading entrepreneurs, investors, and academics who will help you develop and test your assumptions as well as pitch your business model. A blended learning method will be used that will include lectures, facilitated group discussions, workshops and role playing.

 

Topics

Innovating in established companies | Start-up strategy | Networks and Platform-based business models | Running lean | Entrepreneurial marketing | Social entrepreneurship

 

Requirements

Students and recently graduates at undergraduate and graduate level of all areas | Fluency in English | No Portuguese language knowledge is required | More than 18 years old

 

ECTS

Applicants can obtain 4 ECTS, provided if they attended all sessions and have obtained approval within all the assessment elements (may include previous assignments).

 

Coordinator

Leonardo Corbo
Invited Assistant Professor
Católica Porto Business School

 

Assistant Professor of Management (Strategy and Entrepreneurship) at Católica Porto Business School and Research Fellow at the LUISS Creative Business Center of LUISS Guido Carli University. After earning his PhD in Business Administration from the University of Bologna, he worked as a Postdoctoral Research Fellow at LUISS Guido Carli University. He has been a visiting scholar at Kellogg School of Management, Northwestern University and Sauder School of Business, University of British Columbia. His research interests include alliances and networks, business model innovation and new venture creation. Leonardo regularly engages in research and consulting projects in a variety of industries including automotive, air transport, food, mobile payments and logistics. He is a member of the Academy of Management and the Strategic Management Society. Prior to joining academia, Leonardo worked in the marketing department at FIAT’s headquarters in Turin, Italy.